Company news
Company news
Nov 14, 2024

Empowering enterprises in the GenAI era: the SurePath AI solution

Table of contents
Authors
Casey Bleeker
Casey Bleeker
CEO & Co-Founder
Today, our team is stoked to share a milestone in our journey: A $5.2 million seed funding round led by Uncork Capital with significant participation from Operator Collective! 

The need for governing GenAI

Approaches for dealing with Generative AI (GenAI) adoption in the enterprise are broken. Despite its transformative potential, existing methods either block GenAI entirely, stifling innovation, or allow unrestricted use, opening up significant security risks. After years in the tech industry, my co-founder Randy Birdsall and I saw this problem repeatedly. We decided it was time to fix this and build a company that flips the script – a GenAI adoption solution that delivers visibility, control, and security without hindering innovation.

While GenAI has rapidly become an integral part of the modern workforce, its widespread adoption has outpaced many organizations' ability to govern its use effectively. The reality today is that employees across all levels are leveraging GenAI tools to enhance their productivity and streamline their work. However, this unchecked usage often flies under the radar of IT and security teams, leading to significant risks. At SurePath AI, we recognize this challenge and have developed the solution to address it head-on:

  1. We provide visibility into workforce GenAI use, allowing organizations to understand how and where these tools are being utilized across their enterprise.
  2. We capture GenAI interactions and intelligently redact potential sensitive data leaks - seamlessly at a network level. This is crucial in today's landscape where data breaches through AI tools are becoming increasingly common. New security gaps emerge with each new GenAI tool used, and are no longer constrained to just a user’s browser.
  3. We empower your workforce to leverage GenAI safely and effectively, no matter where your organization is in your GenAI journey. Whether built, bought, or adopted, SurePath AI secures your GenAI use across external and internal GenAI services.

In essence, SurePath AI transforms the unmanageable state of ungoverned GenAI use into a controlled, secure, and productive asset for enterprises. We empower organizations to embrace the future of AI-augmented work while maintaining the highest standards of data protection and regulatory compliance.

Our investors

Today's funding announcement, led by Uncork Capital and Operator Collective, marks a pivotal moment in our journey. In less than a year, we've gone from concept to developing and releasing a robust platform that is solving critical business challenges in GenAI adoption for our customers. This investment validates our progress and reinforces the amazing market opportunity we have to change how GenAI is adopted in the enterprise. We're excited to have the brainpower of Andy McLoughlin, Managing Partner at Uncork Capital, and Haley Daiber Brannan, Partner at Operator Collective, accelerating our vision alongside our pre-seed investors and advisors from R4 Ventures.

Empowering enterprises in a new era 

Companies adopting GenAI struggle to ensure robust security and compliance while harnessing its transformative power. While many are aware of the risks, most lack the tools to effectively govern GenAI use across their organization. Businesses attempt to close this gap with a combination of blocking tools, distribution of employee policies (with fingers crossed), and limited monitoring solutions to even know what is working. The problem with this approach is that it either stifles innovation or leaves significant security gaps.

Our work with industry leaders has validated market findings that upwards of 78% of employees are bringing their own GenAI tools to work, creating significant data leakage risks. Shadow AI use isn’t the only concern customers face - emerging regulatory and compliance requirements, and the need to securely distribute internal AI models only compound these challenges. Leaders across all verticals are desperate for a solution - especially CISOs, CIOs, and CTOs looking to mitigate these risks while meeting the demands of their executives and the market to adopt GenAI more broadly. This is precisely why we created SurePath AI.

How we do what we do 

SurePath AI operates at the network level, providing visibility and control over all GenAI interactions. Our platform seamlessly integrates with existing security solutions, allowing your organization to:

  • Capture, monitor, secure, and route GenAI traffic
  • Securely distribute your own private GenAI models in your own branded internal portal, with access controls and guardrails applied
  • Generate an audit trail of all GenAI use for regulatory compliance
  • Centrally manage and enforce GenAI policies independent of model vendor or solution
  • Inject enterprise data and prompt engineering into GenAI requests, increasing adoption and productivity while ensuring safe and consistent use

This approach allows us to create points of structured control even when the GenAI application itself does not expose them. SurePath AI isn't limited by individual AI platforms – we provide comprehensive governance across all GenAI use.

Get a demo for your organization

Our team

In 2023, we founded SurePath AI amidst the GenAI use explosion. The rapid adoption of these apps forced us to focus and question the status quo rigorously. We learned that great companies can be built during technological revolutions, but most importantly, we learned that addressing complex challenges requires both innovation and responsibility.

With our combined experience in enterprise software, both in product engineering and go-to-market strategies, we know what it takes to build a company for the long haul. We have deep knowledge in AI governance, cybersecurity, and enterprise software. Our unique experience sets SurePath AI up to lead a new generation of GenAI governance solutions and become a trusted partner in the industry.

Meet our incredible team

What's next for us

With this seed investment helping to fuel our growth through 2024 and beyond, we are rapidly scaling our customer base, partner ecosystem, and our team. We're committed to shaping the future of responsible GenAI adoption in business, inviting forward-thinking organizations to join us on this journey. Here's to a new approach to harnessing the power of GenAI securely!